# Weekly Metrics Report Posted Every Monday

Source: https://maito.app/workflows/send-a-weekly-metrics-digest

Every Monday Maito pulls revenue, sign-ups and churn from your database and Stripe, and posts the key numbers with what changed and why.

Key numbers for the company every Monday, with what changed and why.

[Data](https://maito.app/workflows/team/data) · On a schedule · Updated October 19, 2026

Works with

-   Slack
-   Email
-   [BigQuery](https://maito.app/workflows/tool/bigquery)
-   [Supabase](https://maito.app/workflows/tool/supabase)
-   Stripe
-   PayPal

## How do you send a weekly metrics report?

To send a weekly metrics report, set up a Loop in Maito that runs every Monday. It pulls numbers from BigQuery or Supabase and revenue from Stripe or PayPal, compares them with the prior week, and posts a short digest in Slack that explains the biggest changes and flags one-off items.

## How it's done today

Someone screenshots dashboards into Slack.

## What Maito does

1.  Pull key metrics
2.  Compare with last week
3.  Explain big changes

## Example

Loop run: Monday 8:00 AM · Weekly metrics digest

**Maito** (8:00 AM):

**Weekly metrics, Oct 12 to 18**

• **Net revenue:** $184,200, up 3% (Stripe)  
• **Sign-ups:** 1,092, down 5% from 1,149  
• **Churn:** 1.9%, flat

Sign-ups fell because Monday Oct 12 was a US holiday; that day had 112 sign-ups versus about 230 on a normal Monday. The other days were level.

**The catch:** revenue includes a single $7,200 refund to Vandelay Imports on Oct 14. Without it, revenue is up 7%. The Stripe note says it was a duplicate annual charge.

From BigQuery for sign-ups and churn, Stripe for revenue.

**Kate** (8:09 AM):

Is the Vandelay refund a one-off?

**Maito** (8:11 AM):

Looks like it. It is the only duplicate-charge refund in the last 90 days, and Vandelay has had no other refund in that time. I can't see why the charge doubled; that's a question for Omar.

## How to set it up

On a schedule Send a weekly metrics digest

Ask your agent

“Every Monday at 8, pull last week's key numbers from BigQuery and Stripe: revenue, sign-ups and churn. Compare with the week before, explain big changes and post in #leadership.”

Connect database

-   BigQuery
-   Supabase

Connect billing

-   Stripe
-   PayPal

Not connected yet? Your agent sends you a link to sign in.

## What it won't do

Maito explains changes using the data it can reach. Causes that live outside those tools, like a campaign nobody wrote down, need a person to add.

## Questions

### Which numbers does it include?

Whatever you tell it to track, such as revenue, sign-ups and churn. It reads them from your database and your billing tool.

### Can it post to a channel or email?

Yes. A Loop can post to a Slack channel or send the digest by email.

### Does it explain why a number moved?

It looks for causes in the data, such as a holiday or a single large refund, and says so. When it cannot find a cause, it says that.

## More data workflows

-   [Answer data questions in Slack Ask a question in plain words and get the number, with the query behind it. Data · When you ask Works with BigQuery, Supabase.](https://maito.app/workflows/answer-data-questions-in-slack)
-   [Chart a metric Get a chart of any metric over time, ready to paste into a deck. Data · When you ask Works with BigQuery, Supabase.](https://maito.app/workflows/chart-a-metric)
-   [Explain a dashboard number Know what a number means and how it's calculated. Data · When you ask Works with BigQuery, Supabase, Notion, Confluence.](https://maito.app/workflows/explain-a-dashboard-number)
-   [Check data for problems Spot missing data, duplicates and sudden jumps before anyone trusts a bad number. Data · On a schedule Works with BigQuery, Supabase.](https://maito.app/workflows/check-data-for-problems)
-   [Write and fix SQL Get a working query from a description, or fix a broken one. Data · When you ask Works with BigQuery, Supabase.](https://maito.app/workflows/write-and-fix-sql)
-   [Review possible duplicate customers before merging See why two customer records might be the same person, then decide. Nothing merges on a shared name. Data · When something happens Works with HubSpot, Salesforce, Airtable, Microsoft 365.](https://maito.app/workflows/review-possible-duplicate-customers-before-merging)

[See all workflows](https://maito.app/workflows)

## Put your AI teammate to work.

Set it up in minutes. Start with this one, and let it earn the next one.

[Put Maito to work](https://maito.app/login?returnTo=%2Fworkflows%2Fsend-a-weekly-metrics-digest)[Book a demo](mailto:support@maito.app?subject=Maito%20demo)