Summarize user interviews

Turn interview recordings into findings with quotes.

Product · Software · When you ask · Updated

Works with

  • Slack
  • Email
  • Box
  • Dropbox
  • Notion
  • Microsoft 365

How do you summarize user interviews?

To summarize user interviews, share the transcripts or notes with Maito from Google Drive, Box, Dropbox, Notion or Microsoft 365, or attach them in Slack or email. It reads every interview, counts how many people hit each problem, picks quotes with names and companies, and posts the findings.

How it's done today

Findings stay in one PM's notes.

What Maito does

  1. Read the transcripts
  2. Pull pains, workarounds and quotes
  3. Group across interviews

Example

product
Leo 3:10 PM

@Maito Summarize these 8 interviews about onboarding. Transcripts are in the Drive folder "Onboarding interviews Oct".

Maito APP 3:19 PM

Five findings from 8 interviews • Import blocks people. 6 of 8 got stuck. "I stared at the file picker for ten minutes" (Dev, Wonka Foods) • Invites come too late. 5 of 8 added teammates only after week 1 • Templates help. 4 of 8 started from one • Nobody read the checklist. 7 of 8 closed it without opening • Pricing surprises. 3 of 8 expected a free tier The catch: the import problem is not the import. 5 of the 6 said the CSV needed a header row and the app never told them. The 2 who did not struggle both used the Salesforce sync. Source: transcripts 1 to 8 in Drive, quotes with timestamps in the attached doc.

Leo 3:25 PM

@Maito Put the quotes in a slide deck for Friday.

Maito APP 3:33 PM

Attached: onboarding-findings.pptx, 7 slides. One finding per slide with the strongest quote.

Example complete

How to set it up

When you ask Summarize user interviews
Set up

Nothing to set up. Ask in Slack or by email whenever you need it.

Connect files
  • Google Drive
  • Box
  • Dropbox
  • Notion
  • Microsoft 365

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What it won't do

It works from the transcripts you give it. Tone, body language and anything said off the record are not in the text.

Questions

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