Weekly pipeline review

See which deals moved, which stalled, and which need you, before the pipeline meeting.

Sales · On a schedule · Updated

How do you run a weekly pipeline review?

To run a weekly pipeline review, set up a Loop in Maito on a schedule. It reads your CRM before the meeting, compares open deals with last week, and posts a summary in Slack of which deals moved forward, which have stalled, and which are past their close date.

How it's done today

Sales lead exports the pipeline and eyeballs it before the meeting.

What Maito does

  1. Pull deals changed this week
  2. Flag deals with no activity in 14 days
  3. Flag close dates in the past
  4. Summarize by rep

Example

Loop run: Monday 9:00 AM · Weekly pipeline review

sales
Maito APP 9:00 AM

Pipeline review, week of Oct 19. Open: $1.84M across 41 deals. Moved forward (6): Globex to Negotiation ($62k), Hooli to Proposal ($52k), and four more. Stalled, no activity in 14+ days (4): • Initech, $28k, 22 days (Dana) • Wonka Foods, $45k, 19 days (Marco) • Umbrella Health, $90k, 16 days (Dana) • Pied Piper, $18k, 15 days (Lena) Past close date (3): Stark Logistics ($75k, Oct 9), Vandelay Imports ($22k, Oct 12), Soylent Labs ($14k, Oct 14). Catch: Stark Logistics is on both lists. It's 10 days past its close date and 17 days quiet. Its $75k is the biggest number on this page that isn't moving. From HubSpot, as of 9:00 AM.

Dana 9:12 AM

@Maito what was the last thing logged on Stark?

Maito APP 9:12 AM

Oct 2: Marco's note that Stark's buyer asked for a revised quote. No quote is attached to the deal since.

Example complete

How to set it up

On a schedule Weekly pipeline review
Ask your agent

“Every Monday at 9, review our HubSpot pipeline and post in #sales what moved forward, what's gone quiet and what's past its close date.”

Connect CRM
  • HubSpot
  • Salesforce
  • Attio
  • Pipedrive

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What it won't do

The review is only as accurate as the activity your team logs. A deal worked by phone and never logged will look stalled.

Questions

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