Turn a customer call into actions

After a customer call, the notes become tasks, a recap and CRM updates.

Customer success · Software · When something happens · Updated

How do you turn a customer call into actions?

To turn a customer call into actions, connect your call notes tool and let Maito run when a call ends. It reads the notes, writes a short recap, creates tasks with owners and due dates, and updates the CRM's next step. You get everything in one Slack message, with risks called out.

How it's done today

Actions from calls get lost.

What Maito does

  1. Read the call notes
  2. Write a recap
  3. Create tasks with owners
  4. Update the CRM

Example

Loop run: Granola notes ready · Hooli call, 10:00 AM

customer-success
Maito APP 10:52 AM

Hooli call recap, Oct 19, 45 minutes, with Ravi and Elena. Agreed: go-live for Finance on Nov 9, and a security review before that. Created in Linear: • Jo: send the rollout plan, due Oct 21 • Alex: confirm the SSO fix date, due Oct 22 • Jo: share the SOC 2 report with Elena, due Oct 23 HubSpot next step is now "Send rollout plan, Oct 21". Catch: Ravi said "maybe we push go-live to December" near the end. I didn't change the close date in HubSpot. Worth asking him before Nov 9 becomes a problem. The recap email is drafted and waits for your OK.

Jo 10:58 AM

@Maito good, send the recap to Ravi and Elena and add the December question as a final line.

Maito APP 10:59 AM

Sent from maito@northstar.example to Ravi and Elena, with you in copy. The last line asks whether December would be easier.

Example complete

How to set it up

When something happens Turn a customer call into actions
Ask your agent

“When a customer call finishes in Granola, write a recap, create the action items in Linear with owners, and update the next step in HubSpot. Post the recap in #customer-success and wait for my OK before it goes to the customer.”

Connect call notes
  • Granola
  • Fireflies
  • Fathom
  • Otter.ai
  • Read AI
  • Zoom
Connect CRM
  • HubSpot
  • Salesforce
  • Attio
  • Pipedrive
Connect task tracker
  • Linear
  • Asana
  • ClickUp
  • Jira
  • Trello

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What it won't do

It works from call notes, not audio, and can't join calls. Whatever the notes miss, it misses too.

Questions

More customer success workflows

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