Write listing descriptions
Get a listing description from the property details and photos.
Agents and coordinators · Real estate · When you ask · Updated
Works with
- Slack
- Box
- Dropbox
- Notion
- Microsoft 365
Slack
Box
Dropbox
Notion
Microsoft 365How do you write a listing description?
To write a listing description, tell Maito the address and where the details sheet and photos are. Maito reads them, writes the listing in the tone you ask for plus a short social version, checks facts against public records, and flags conflicts and risky phrases for you to fix.
How it's done today
Agents write each listing from scratch.
What Maito does
- Read details and photos
- Draft the description in your style
- Check facts against the details
Example
@Maito write a listing for 14 Oak Street. Details sheet and photos are in Drive under Listings/14 Oak. Warm, not flowery.
Listing Sunlit 3-bedroom on a quiet block, steps from Oak Park. The kitchen was renovated in 2022 with quartz counters and a gas range. Oak floors run through the main level, and the back deck looks over a fenced yard with a mature maple. 1,840 sq ft, 2-car garage, new roof in 2021. $689,000. Short version for social New listing: 3 bed, renovated kitchen, fenced yard, 2-car garage. 14 Oak Street, $689,000. Check before you post: • The sheet says 4 bedrooms, but the floor plan shows the fourth room has no closet. I wrote 3 bedrooms. • Sheet says 1,920 sq ft; the county record says 1,840. I used the record. • I cut 'perfect for families', which can read as a fair-housing issue. Want a version for the open-house flyer?
Maria (9:35 AM):
write a listing for 14 Oak Street. Details sheet and photos are in Drive under Listings/14 Oak. Warm, not flowery.
Maito (9:41 AM):
Listing
Sunlit 3-bedroom on a quiet block, steps from Oak Park. The kitchen was renovated in 2022 with quartz counters and a gas range. Oak floors run through the main level, and the back deck looks over a fenced yard with a mature maple. 1,840 sq ft, 2-car garage, new roof in 2021. $689,000.
Short version for social
New listing: 3 bed, renovated kitchen, fenced yard, 2-car garage. 14 Oak Street, $689,000.
Check before you post:
• The sheet says 4 bedrooms, but the floor plan shows the fourth room has no closet. I wrote 3 bedrooms.
• Sheet says 1,920 sq ft; the county record says 1,840. I used the record.
• I cut 'perfect for families', which can read as a fair-housing issue.
Want a version for the open-house flyer?
How to set it up
- Set up
Nothing to set up. Ask in Slack or by email whenever you need it.
- Connect files
- Google Drive
- Box
- Dropbox
- Notion
- Microsoft 365
Not connected yet? Your agent sends you a link to sign in.
What it won't do
It can't see rooms the way a person does, so check bedroom counts and square footage against the records it cites. It cuts phrases that could raise fair-housing concerns, but it isn't legal review.
Questions
From your details sheet and photos in your file tool, and public records. Connect Google Drive, Box, Dropbox, Notion or Microsoft 365.
No. It writes the text and you post it.
Yes. Tell it, for example 'warm, not flowery', or save your house style as a skill.
